 |
| Ibom Fashion Week |
PRESS RELEASE: IBOM FASHION WEEK Unveiled and Set to Hold at Ibom Le’ Meridien
Hotels & Golf Resort This October
The organizers of the oncoming
IBOM FASHION WEEK (IFW), a 3-day fashion and style event, have recently
officially unveiled the project with the dates, participants, venue and
activities announced. The theme of this year’s edition is tagged ‘Culture meets
Style’ and is scheduled to hold from the 14th to the 16th
of October 2016 within the premises of the Le Meridian Ibom Hotel & Golf
Resort, Uyo. This was unveiled to press men at a recently held press chat.
According to the organizers, the
IBOM FASHION WEEK is a well thought out event poised to put Akwa Ibom State on
the fashion map with a 3-day epoch making string of events that will showcase
up-to-trend fashion styles on a classic runway. The event provides a platform
for young and emerging talents in the fashion industry to showcase their works
and build connections with stakeholders, the media, investors and fashion
lovers.
The Ibom Fashion Week 2016 is a
new fashion event in Akwa Ibom State organized by Will Travel & Tourism in
collaboration with Studio 115 Integrated Services and supported by Akwa Ibom
State Ministry of Culture & Tourism.
Will Travel & Tourism is a
company that strives to promote Nigeria’s arts & culture through tourism by
leveraging our rich culture including entertainment to attract tourists and
investments into the country.
It is a fashion industry event
which will be attended by fashion media, fashion buyers and the lovers of fashion.
Fashion designers, brands or “houses” will display their latest collections in
runaway shows to buyers and the media.
It will be hosted in Akwa Ibom
State for three (3) days, from October 14 – 16, 2016. The events shall be held
at the prestigious Le’Meridien Ibom Hotel & Golf Resort, Uyo, Akwa Ibom
State.
The event will help showcase,
promote and advance the fashion & tourism industry of not just the host
State, Akwa Ibom but also Nigeria as a whole.
Speaking at the event, the
president and founder of IBOM FASHION WEEK, Tonia C. Anaoji, said that “the
event is aimed at bringing together fashion designers, makeup artistes and hair
stylists in a bid to give leverage to what they do and encourage them to forge
new frontiers in their career. We decided to bring this event to Akwa Ibom
state because we believe the state is well positioned in the South South and
South East as a place to reckon with. The peace that pervades the state and its
stable security also are factors that made us believe we need to bring a
world-class fashion experience to its residents.”
She pointed out that the event
has been a burning passion within her and that with the help of some
professionals inside and outside the state, the event is finally set to hold on
the aforementioned dates.
Also speaking at the event, Mr.
Elisha Attai, CEO of Studio 115 (partners of the event) and Vice president of
Ibom Fashion Week, hinted that several A-list music artistes have been billed
to give extra pomp to the event. He announced that the likes of Timi Dakolo,
Adekunle Gold and Chidinma would be performing live at the event. He also
divulged that the show would be hosted by Big Brother Africa’s Kevin, with the
red carpet hosted by Uti and Denrele. AY was said to be one of the comedians
scheduled for the show. Mr. Elisha also pointed out that several indigenous
music and comedy artistes would be included on the list of performers as well.
“The list of performing artistes
clearly shows that attendees are in for a swell time as we have ensured that we
will bring some of the best and popular entertainment celebrities in Nigeria to
blend with the runway activities and
ensure that they are thrilled with the IFW experience”, he said.
Three notable fashion designers
in the state also spoke to press men announcing their full support for the
event.
One of them, Mr. Aniekan Akpe,
Creative Director of Aniferaz, said he supports the vision of Ibom fashion Week
and welcomes it as a good development for designers and other stakeholders of
the state. He also announced that he would make the attires that would be worn
by the show’s compere’s and other officials.
Mrs. Ifiokobong of House of Bora,
one of the speakers at the press chat, called out to young fashion designers in
the state to take up slots slated for fashion designers in the state. She
pointed out that registration and participation in the show is free for
indigenous designers.
Mrs. Marietherese Enoh of Marie
‘T’ Couture and Welfare officer of FADAN (Fashion Designers Association of
Nigeria)Uyo, said the association would work with the organizers of the event
to ensure that it showcases the works of remarkable designers from the state.
She also urged the media men and everyone that would be needed to make the event
successful to join hands with the team to ensure it reaches the target audience
and goes down as an epoch-making event for the year.
Rounding up, the President of IFW
pointed out that the brand would train and groom promising designers in the
state and send 5 outstanding ones to South Africa for professional training in
fashion designing.
The Ibom Fashion Week is
scheduled to hold from the 14th and run through to the 16th
of October 2016 at the Le’ Meridian Ibom Hotel & Golf Resort, Uyo, Akwa
Ibom state. More information can be found on www.ibomfashionweeklive.com.
Comments